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How to Design a Quick, Quirky Character in Adobe Illustrator

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This post is part of a series called Easy Character Design.
Create a Cute Raccoon Character in Adobe Illustrator
Illustrator for Kids: How to Create a Cute Cactus Character
Final product imageFinal product imageFinal product image
What You'll Be Creating

Character design sounds like a difficult process at first, but it really can be simple and fun. In this small tutorial I will show you how to create a simple character using basic shapes.

Get inspired! Find more Character Designs on Envato Market and Envato Elements.

1. How to Create a New Print Document

Since we are creating something simple, we can start with a basic, square art board size of 1000 x 1000 px.

Create a new documentCreate a new documentCreate a new document

2. How to Make a Simple Sketch

Try to create a character made out of a few simple shapes. I am using a big one for the body and few smaller ones for the face and limbs. Use a gray color—it will make the tracing process easier.

If you are using sketch made outside Illustrator, import it (File > Place). If you are drawing it directly in illustrator, group the drawing (Control-G) and Lock it (Control‑2).

Draw a simple sketchDraw a simple sketchDraw a simple sketch

3. How to Start Tracing

Using the Pen Tool (P), we will trace all the parts of our character’s body. We can start with the bigger ones and slowly move towards the smaller ones. Make sure the Fill is empty and the Stroke has a black color.

Step 1

First we do the body shape, as our biggest one. Use the Pen Tool (P) to trace the lines of the body. Remember, the fewer anchor points you make, the smoother the line is.

Trace the body shapeTrace the body shapeTrace the body shape

Step 2

Now let's move on to the face. Try to make a circle with only four anchor points, so it will look smoother. If you haven't mastered the Pen Tool yet, you can draw one using the Ellipse Tool (L).

Trace the face shapeTrace the face shapeTrace the face shape

Step 3

Let’s add the hair. Try to follow the sketch inside the face circle—outside you are allowed to finish it as you like.

Add hair shapeAdd hair shapeAdd hair shape

Step 4

Copy the face shape and Paste it in front (Control-F) of the hair shape you just created.

Open the Pathfinder panel (Window > Pathfinder). Select the hair shape and the face shape and use the Intersect command. 

Use the Pathfinder tool to create a perfctly aligned hair shapeUse the Pathfinder tool to create a perfctly aligned hair shapeUse the Pathfinder tool to create a perfctly aligned hair shape

This way you will get a new shape with perfectly aligned borders to the face.

The design so farThe design so farThe design so far

Step 5

You can draw the eyes using the Ellipse Tool (L). Just make two elliptical shapes and place them over the eyes on the sketch.

Use the Ellipse Tool to draw the eyesUse the Ellipse Tool to draw the eyesUse the Ellipse Tool to draw the eyes

Step 6

After we've traced the mouth, we are done with the face area. Now let's move on to tracing the limbs.

Trace the handsTrace the handsTrace the hands

Carefully trace the hands. Pay attention to the fingers, as they have lots of curves. My advice is again to try to make fewer anchor points. If you find the Pen Tool difficult, try to practice outside the art board by drawing circles. If you are a beginner you might find it bit tricky, but I promise you that it gets a lot easier with time.

Pay attention to fingersPay attention to fingersPay attention to fingers

Step 7

The legs are going to be a slightly easier task. First trace the legs and then add the feet.

Trace the legsTrace the legsTrace the legs

Step 8

Finally, add the buttons of our character’s suit. Use the Ellipse Tool (L) to draw three circles and place them according the sketch. Also draw a line next to them, to imply where the coat overlaps.

Add the details of the coatAdd the details of the coatAdd the details of the coat

Step 9

Unlock the sketch (Object > Unlock All) and Delete it. You will see the whole drawing in outlines. Looking good, isn’t it?

The design in outlinesThe design in outlinesThe design in outlines

4. How to Color the Character

Coloring is the third phase of a character design. It sounds like the easiest task, but sometimes I spend hours in search of the perfect palette. Luckily, for this tutorial we can use few colors.

Step 1

First, start with the body. Select the body shape and open the Swatches panel (Window > Swatches). Select basic RGB Red for the Fill color and make sure you have no Stroke. 

Color the body in redColor the body in redColor the body in red

Step 2

For the face and hands, use a skin tone. I used R255, G217, B186.

Use skin tone for the face and handsUse skin tone for the face and handsUse skin tone for the face and hands

Step 3

The hair can be orange, the eyes bluish, and the mouth a darker shade of the skin color.

Color the eyes hair and mouthColor the eyes hair and mouthColor the eyes hair and mouth

Step 4

The feet can be the same red as the body, and the legs a darker shade of the same color (let’s say R137, G0, B0). The same goes for the buttons!

We are almost done! To add more depth to our character, we can add some details like hair detail and shadow.  

Color the legs and feetColor the legs and feetColor the legs and feet

Step 5

Lets add few hair lines. If you are lazy, you can draw one and then duplicate and rotate it.

Add hair detailsAdd hair detailsAdd hair details

Step 6

To give more depth to the character, we can add a simple shadow. Using the Pen Tool, draw a very simple shape which will cover only a small portion of the left side of the character's body.

Draw a shape for the shadingDraw a shape for the shadingDraw a shape for the shading

Step 7

Copy the body shape, and Paste it in front of the shadow shape.

Go to the Pathfinder panel. Select the shadow shape and the face shape and use the Intersect command.

Use the Intersect Pathfinder tool to create the shadeUse the Intersect Pathfinder tool to create the shadeUse the Intersect Pathfinder tool to create the shade

Select the new shape we just made and color it light gray, let’s say 30% gray. Set the Blend Mode to Multiply.

Set the blend mode to MultiplySet the blend mode to MultiplySet the blend mode to Multiply

Great Job, You're Done!

Congrats! You just designed a character! Creating a character can be a short and fun process. Don't be afraid to experiment with shapes and colors. Following this simple tutorial, you can make a few more and have a whole gang of happy fellows.


In case you want to change the mood of the character, just change its facial expression. For example, I did two more that way. By just changing a few elements, the character gets a whole new mood.

Animated characterAnimated characterAnimated character

Character Kits From Envato Elements

Stuck on your latest project? Then head on over to Envato Elements and subscribe for unlimited access to thousands of Character Kits, graphics, and more!

Hipster Monster and Character Creation Kit

Create your own funny hipster monster with this delightful character kit. This kit allows you to choose from several editable vector files to complete your ideal character. Enjoy fully customizable body shapes, speech bubbles, and even cute accessories!

Hipster Monster and Character Creation Kit Hipster Monster and Character Creation Kit Hipster Monster and Character Creation Kit
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